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Read More → We naturally gravitate towards story-telling. When we talk about the centennial of World War I, we have to make it personal for the American public, or else we run the risk of forgetting this war.
It’s part of our human nature that began thousands of years ago, well before the written word. Read More → Regardless of the platform, industry or niche, you became a social media influencer in one of two ways: adopting early or promoting great content.
The rewards, though, are equally large: the ability to amass a large and active following, build relationships with other key influencers, and succeed in a space that is equally forgiving of a short-term failure.
Read More → Digital Gov University (DGU), the events platform for Digital Gov, provides programming to build and accelerate digital capacity by providing webinars and in-person events highlighting innovations, case studies, tools, and resources.
Read More → Helping patients manage chronic pain has become an increasing challenge for health care providers, particularly in the face of an ongoing opioid epidemic in the United States.
In response, the National Center for Complementary and Integrative Health (NCCIH) at the National Institutes of Health (NIH) has made funding research on integrative health approaches to pain management—exploring which approaches can be implemented as part of an overall treatment strategy—a research priority.
Recent data report: Video is an extremely popular format for content delivery 45% of people watch more than an hour of Facebook or You Tube videos a week.
As part of our Search Engine Optimization (SEO) strategy, we recently added meta descriptions to our health topic pages.
We recently asked HIV.gov’s former digital strategist to suggest ways our HIV partners can stay up to date with social media trends. It can feel like there is a new tool or feature to learn every day.
Read More → At HIV.gov, we’re often asked if videos are effective tools for communicating HIV prevention and treatment information.
They range from funny to serious to offensive, and everything in between.
Sometimes they include a call to action, and other times they focus on creating an emotion.